Do You Measure Up? …. Time to find out.

(Also posted Campaigns & Elections blog, found here ) Campaigns have to create their own metrics. After all, we don’t make widgets, we elect (or defeat) candidates. And like any business or professional venture, campaigns must be constantly measuring their progress and pushing the candidate to succeed. If you aren’t holding yourself and your candidate accountable with objective metrics,...
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In Fundraising, Silence Has Power

Note: This blog is also available on Campaigns & Elections Magazine “Campaign Insider” Blog   What do Beethoven’s 5th symphony, a library and an effective fundraising ask have in common? They all require silence in order to be effective. If a candidate is especially new at the fundraising process, they’ll often rush through each step of their fundraising calls to get to the...
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KB’s Top 5 Fundraising Mantra’s: #1 – Make The Ask!

Now we come to #1 in my “Top Five Fundraising Mantras,” my ongoing series to highlight the five pointers I find essential to fundraising success. While working with candidates and fundraising staffs, I often find myself repeating these five tips so often that they have become ‘mantra’-like. Though there are certainly many tips that are important to remember, these are the few I find myself...
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