Do You Measure Up? …. Time to find out.

(Also posted Campaigns & Elections blog, found here ) Campaigns have to create their own metrics. After all, we don’t make widgets, we elect (or defeat) candidates. And like any business or professional venture, campaigns must be constantly measuring their progress and pushing the candidate to succeed. If you aren’t holding yourself and your candidate accountable with objective metrics,...
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In Fundraising, Silence Has Power

Note: This blog is also available on Campaigns & Elections Magazine “Campaign Insider” Blog   What do Beethoven’s 5th symphony, a library and an effective fundraising ask have in common? They all require silence in order to be effective. If a candidate is especially new at the fundraising process, they’ll often rush through each step of their fundraising calls to get to the...
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KB’s Top 5 Fundraising Mantra’s: #1 – Make The Ask!

Now we come to #1 in my “Top Five Fundraising Mantras,” my ongoing series to highlight the five pointers I find essential to fundraising success. While working with candidates and fundraising staffs, I often find myself repeating these five tips so often that they have become ‘mantra’-like. Though there are certainly many tips that are important to remember, these are the few I find myself...
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My Post on Campaigns & Elections Blog: “In Fundraising, the Kickoff Matters”

Crossposted from Campaign & Elections Magazine’s Blog – “Campaign Insider” on Monday, December 2nd   In fundraising, the kickoff matters by Kirsten Borman / Dec 02 2013 At the launch of a campaign, fundraising probably isn’t the first thing on a candidate’s mind, but it should be. Sure, it’s a hectic, confusing time. And most candidates know that they must raise...
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KB’s Top 5 Fundraising Mantras: #2 – There are two types of people in this world…

Today I continue to count down my top five fundraising “mantras,” highlighting the five tips that I find absolutely essential to fundraising success.  While working with candidates and fundraising staffs, I often find myself repeating these five tips so often that they have become ‘mantra’-like. Though there are certainly many tips that are important to remember, these are the few I find myself...
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KB in the News: National Journal – Where Women Win in Washington

Article HERE Men still dominate politics, government, and lobbying, but in fundraising, women play on level turf By Elahe Izadi –November 11, 2013 Ann Herberger had designs on becoming “a great Broadway actress.” That’s before she ended up in Washington in the 1980s, and under the tutelage of an accomplished female fundraiser. Now based in Miami, she raises cash full-time for prominent...
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